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Posted: Friday, February 9, 2018 7:02 AM

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The Center of Dental Professionals
Salt Lake City, UT

Compensation $15 to $18 Hourly
Benefits Offered Medical, Dental
Employment Type Full-Time

Social Media Strategist - Creates and distributes content across social media channels (Facebook, Twitter, Instagram, etc.) to establish brand authority, manages company reputation, provides social customer care, facilitates partnerships with key influencers on the social web, and introduces offers where appropriate.

Simple Job Description:
The Social Media Stategist is responsible for providing the primary voice of the company across the social web including Facebook, Twitter, and LinkedIn.
The right candidate will have experience in social customer service and a deep familiarity with a variety of social media platforms. They will work with other members of the content team to coordinate content marketing initiatives and give direction to other content creators in regards to voice, sentiment, and overall experience of the intended audience.
The Social Media Strategist specializes in creating and curating a variety of content across the social web in order to support the organization’s content marketing initiatives.

Roles and Responsibilities:
Developing and maintaining a social media strategy that actively addresses listening, networking, influencing, and selling on the social web.
Identify authoritative and influential individuals and brands on the social web and implement a social networking strategy to facilitate and nurture strategic partnerships.
Monitoring and responding to customer service and reputation management issues on the social web using social listening tools.
Establishing authority on the social web through the distribution and sharing of valuable content produced internally and externally.
Generating leads and sales from existing customers and prospects on the social web through the distribution of appropriate offers.
Monitoring discussions and trends as they pertain to the company, products, and brand. Identifying and reporting trends in sentiment and advising on potential opportunities for content and product creation.
Monitoring and measuring the success of social media strategy (i.e. increased engagement, customer acquisition, website traffic, etc.). Identifying, analyzing, and reporting on social media trends to internal team.

Skills Needed:
Copywriting – An understanding of how to create and present content that persuades
Social Media Marketing – Prove experience using social media channels to distribute and amplify the organization’s content; familiar with features, audience, and maintenance of key social media platforms.
Social Customer Care – Demonstrated ability to handle a variety of customer service-related issues on the social web.
Communication Skills – Superior ability to create compelling narratives for internal and external audiences.
Community Strategist (Referrals) - Creates and distributes content to an identified community (internal or external, owned or unowned) to facilitate conversation and relationship-building between community members.

Simple Job Description:

The Community Strategist is responsible for bridging the gap between company and customer by facilitating meaningful relationships between community members. The Community Stategist provides a voice for the company while advocating on behalf of the customer.
The right candidate will have experience in social customer service, a deep familiarity with various social media platforms, and a working knowledge of effective content marketing strategy in relation to creating bonding, lasting relationships with customers. A high level of empathy is required. The ability to troubleshoot community platform related technical issues is a plus. Creating and maintaining a vibrant sense of community by establishing and upholding the Social Community Guidelines.

Roles and Responsibilities:
Addressing customer service issues, both proactively and reactively, that present themselves inside the community.
Monitoring discussions and trends within the community. Identifying and reporting trends in usage and advising on potential opportunities for content and product creation.
Monitoring and measuring the success of community engagement (i.e. number of users, number of discussions, etc.).
Identifying, analyzing, and reporting on community trends to internal team.
Identifying key community members and providing opportunities for them to participate on a higher engagement level.
Identifying and welcoming new members and providing opportunities to introduce and involve them in the community.
Serving as primary liaison between community members and the company, and act as the community’s primary advocate to the company.
Managing online reputation and responding appropriately.
Managing external and internal events.

Skills Needed:
Content Marketing – Demonstrated experience with successful management and execution of a content marketing strategy.
Analytics – An excellent command of analytics platforms, such as Google
Analytics or Omniture, to adjust marketing strategy and tactics
Communication Skills – Superior ability to create compelling narratives for internal and external audiences.
Relationship Management – A strong understanding of how communities behave on the social web, and how to develop and maintain positive behaviors.

About The Center of Dental Professionals:

We are a large Dental Practice with multiple providers and office locations, founded in 2002. We are committed to providing Excellent Customer Service and producing Exceptional Patient Care. The owner of the businesses believes in providing a culture that is conducive for cultivating lasting relationships as well as expressing individuality through self-awareness and personal growth and development. We created THE CORE FOUNDATION training facility in 2008.

We are looking for individuals, who want to EXCEL in their performance, bring forth the best of themselves, willing to be committed to a cause greater them themselves and WANT a long term position within a Growing Organization.
We offer Competitive Compensation and a Bonus Program based on personal performance.

Benefits: Effective After Probationary Period
Health Insurance,
Dental Benefits,
Paid Holidays,
2 Week Paid Vacation,
Bonus Program.

Check us out Here!
www.dentalprosutah.com
www.facebook.com/DentalProsUtah.
www.facebook.com/AKidsPlaceDentistryInc
www.facebook.com/centerofsurgicalarts
www.facebook.com/TheCoreFoundation

• Location: Salt Lake City, Salt Lake City, UT

• Post ID: 18464047 saltlakecity
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